OMEGA is on track to set an Olympic Games timekeeping record. The brand has announced the extension of its global partnership with the International Olympic Committee (IOC) through to 2032.
The Games of the XXXV Olympiad in 2032 will mark 100 years since the start of OMEGA’s relationship with the event, which dates back to the 1932 Olympic Games in Los Angeles. In that time OMEGA has served as Official Timekeeper 27 times and has developed and introduced the most cutting-edge timekeeping equipment in the world, including the starting pistol, touchpads for swimming and the Scan ’O’ Vision MYRIA photofinish camera, which made its Olympic Games debut in Rio and can capture 10,000 digital images per second.
The announcement was made at The Olympic Museum in Lausanne, Switzerland, by Nick Hayek, CEO of Swatch Group, Raynald Aeschlimann, President and CEO of OMEGA; and IOC President Thomas Bach. OMEGA is the first Worldwide Olympic Partner to commit to the Olympic Movement through to 2032.
Nick Hayek, CEO of Swatch Group, said: “The Olympic Games is one of the most emotionally-stirring events in the world, with an Olympic medal as the ultimate sporting dream. Its message of unity through sport is deeply compelling for people everywhere. From whichever media platform available, people tune in and cheer for their favoured athletes. We at OMEGA are honoured, that since 1932 we have been part of creating this emotion by measuring the fractions of a second or the distances that will decide between gold, silver and bronze. We are happy and proud to continue this tradition until 2032, which will mark one hundred years of partnership between OMEGA and the Olympics.”
IOC President Thomas Bach enthusiastically welcomed OMEGA’s extended partnership with the IOC: “OMEGA is the world’s leader in sports timekeeping, and the extension of our agreement through to 2032 means Olympic athletes will continue to be able to rely on OMEGA’s expertise. 2032 is an important milestone, as it will mark 100 years since the Olympic Movement was first able to count on OMEGA’s timekeeping solutions.”
Tsunekazu Takeda, the IOC’s Marketing Commission Chair, said: “We are delighted that OMEGA has become the first global Olympic Partner to reach an agreement through to 2032. It is also the first time in our long relationship that OMEGA extends its partnership by twelve years which underlines the strength of the Olympic Games and the IOC’s commercial programmes.”
The deal will continue the commitment by OMEGA to provide state-of-the-art timing, scoring, in-venue results system, equipment and broadcast graphics services, which are critical for the success of the Olympic Games.
Simon Pagenaud, reigning champion of the IndyCar Series, joins the Richard Mille team of drivers. The Frenchman who has conquered America will be sporting the brand’s livery.
‘I enjoyed my 1st meeting with Richard, we share the same passion for racing and cars and we have a lot in common. When you look at a Richard Mille watch, there is no cutting corners, they go the extra mile, the question is not how much is this part going to cost, it is how can we do this better with increased quality and best design. Every day is a quest to understand how can we do this better? This search for perfection is what drives me and what every Richard Mille watch represents.’
A die hard fan of Ayrton Senna, Simon Pagenaud dreamt of driving for Ferrari, or for Penske, the most decorated IndyCar team in the United States. With a clear goal in mind: to become an F1 or IndyCar driver, he set out on his career path in 1994, via karting. He moved to full size automobiles in 2001, thanks to his victory the preceding season in the Volant Elf competition. Proving himself in the classic series sponsored by Renault (Formula Renault and WSR), he climbed to the highest rung before deciding to pursue his career across the pond.
‘My path is a lot different than most racers. My family was never involved in racing, so finding a starting point and learning the business has been a tough task.’
In 2005, he tried out with several teams in the Atlantic Championship, then in the process of a makeover, and ultimately signed with Team Australia. He claimed the title that same year, moving to the starting grid of the Champ Car World Series for the next season. In 2008, Pagenaud participated in the American Le Mans Series (ALMS) championship with Gil Ferran, before replacing Scott Sharp at Patrón Highcroft Racing. In 2010, he was crowned the victor. For the three following years, Simon competed in the ALMS while also participating in world-class events like the Le Mans 24 Hours, coming in first 2nd and then 1st in the 1,000 kilometres of Spa-Francorchamps.
But the turning point in his career was just around the bend, awaiting him with his first races in the IndyCar category, North America’s foremost single-seater competition. He seized the opportunity to replace driver Ana Beatriz, who had sustained an injury, then signed with Sam Schmidt Motorsports, ultimately competing in the entire IndyCar season. A rewarding experience, as he was named Rooking of the Year for 2012, and ranked 5th overall with Schmidt. Three years later, in 2015 thanks to excellent performances, the driver signed with the prestigious Team Penske. In 2016, he won the championship, claiming 5 Grand Prix victories.
‘2016 has been my best year so far in terms of reaching the crown jewel: we won the driver championship in Indycar with a dominant performance. I find new resources within myself every day, and I can’t wait for what’s coming next’. The future looks bright for Simon, who picked up his first oval win in Phoenix, on April 30th. His first season win and the tenth of his career gives him the lead in the overall championship, sending a strong message to his opponents less than a month before the Indianapolis 500.
Simon, the first Frenchman ever to dominate the discipline, is thrilled to be living his dream. Known in North America as ‘Le Patron’, the top IndyCar driver will now wear the RM 11-02 Automatic Dual Time Zone in every race.
Getting off to a good start. This is precisely the purpose of this groundbreaking regatta chronograph – with a patent to prove it – equipped with a sweep countdown timer that can be set from 1 to 10 minutes. Victory comes down to those crucial minutes before the starting gun goes off while maneuvering to cross starting line with optimal positioning and perfect timing. Following the countdown, the bi-directional seconds hand starts moving in a clockwise direction and begins timing the race. Clear, intuitive and ac- curate functionality from Ulysse Nardin, with the support of Artemis Racing, the company’s official part- ner for the 35th America’s Cup.
Audemars Piguet takes advantage of its Golf Invitational in Orlando to launch its new Royal Oak Chronograph collection in the presence of Serena Williams and nine of its famous pro golfers
Swiss Haute Horlogerie brand Audemars Piguet gathered an impressive roaster of golfers in Orlando for its first 2017 Golf Invitational.
The concept is simple: Audemars Piguet invited 9 of its incredibly skilled pro golfers with 72 watch collectors and just let the magic happen on the 18 holes of Lake Nona Golf and Country Club. Open Champion Henrik Stenson, Masters winner Danny Willett, former world number 1 Lee Westwood, South Africa’s golfing gem Branden Grace, highlight of the year Bernd Wiesberger, Englishman Ian
Poulter, South Korean Ben An and Argentinian Emiliano Grillo were joined by new member and crowd favourite Andrew “Beef” Johnston.
After a stunning demonstration of their rule breaking talent – and banter! – on the driving range, the 9 Audemars Piguet golf Dream Team members captained their respective teams of watch collectors from around the world.
Serena Willliams, tennis record holder of 23 wins in Grand Slam joined the group and completed the family picture during the dinner organized at Ian Poulter’s home, closing the day with the presentation of the Royal Oak Chronograph collection. It did not take long before Serena Williams challenged Ian Poulter and Andrew Johnston during a game mixing golf and tennis!
Through dedication and hard work, these athletes have constantly achieved the highest results and perfectly embody Audemars Piguet’s philosophy “To break the rules, you must first master them”. Bearing witness to its unfailing attachment to golf, Audemars Piguet has chosen to focus on this passion by effectively building one of the world’s finest team of golfers. Darren Clarke, Paul Dunne, Miguel Ángel Jiménez, Romain Langasque, Renato Paratore, Andy Sullivan and Peter Uihlein, complete the Audemars Piguet Golf Dream Team.
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